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Psych 101: The Basics You Should Know As A Consultant

with Joel Schaffer, MAS

What makes people tick? What would make you stop at a trade show booth? How do I get you to work longer or not quit your job? Understanding people is critical if we are to be consultants in business. We need to know what our buyers know about people, motivation, recognition, etc. This session looks into the works of noted authors and studies to understand human nature.

Track: Industry Essentials

Where: Breakers H, Level 2

When: Monday 1/15/2018 from 9:20 AM to 10:20 AM

Session Fees

Free To Members

$175 for PPAI Associates with the purchase of an Education Ticket

CAS: 1 points

Sessions At-A-Glance | Search | Presenter Resources