Track: Strategies & Solutions
Improving The World Through Promo
Not only can promotional products be used to create a stellar campaign, but they can also change the world. David Betke shares with attendees how his company, Do Better Marketing, has used promotional products to help save a 65,000-acre forest, reduce carbon emissions in a city measurably, increase funding for women’s shelters and call attention to the global amphibian extinction crisis. During this seminar, you will see many examples of how Betke has used promotional products in conscious campaigns, and how you can create incredibly loyal fans—and employees—while making a difference in the world. Seats are first-come, first-served for this session.
Speakers: (click image for details)
David Betke Do Better Marketing View speaker details
David Betke has dedicated his career to helping those who give back make a more significant impact. His campaigns have saved a 65 000-acre forest, reduced carbon emissions in a city measurably and helped recruit three senior engineers during the height of a labor crisis. One even generated a 4000-percent return within six months, leading to a couple of great customers for life. In 2017, he helped save a second critical habitat as a park and recently created GreenTexts, an App that reduces print costs at events by up to 75 percent, increases qualified leads and saves more trees. To date, David has been recognized with seven national marketing awards in and out of the promotional products industry.
- When: Sunday, January 12, 2020
- Time: 3:30 PM - 5:00 PM
- Where: Breakers F
- MAS/CAS: CAS 1.5