Total Market Domination
In every market, there are leaders who dominate and followers who fight for the scraps. Being a leader means creating an environment where all your best prospects know you and what you do, so they can choose whether or not to do business with you. In this session, you’ll discover how to identify and target your most profitable markets and submarkets, create top-of-mind awareness with those most likely to buy from you, initiate and sustain intelligent repetition of contact (without driving them crazy) and position yourself as the market leader and the only viable choice. Seats are first-come first-served for this session.
Speakers: (click image for details)
David Blaise Blaise Drake & Company, Inc. View speaker details
entrepreneur, author and business consultant
David Blaise is an entrepreneur, author and business growth expert who specializes in helping businessowners increase their sales, raise profit margins and grow their businesses. He is the co-owner of Blaise Drake & Company, Inc., a marketing consultant in Wyomissing, Pennsylvania, and has authored several books, including Top Secrets of Promotional Products Sales, Top Secrets of Customer Acquisition and co-authored The Power of Promotional Products. Blaise has shared his expertise by speaking at various industry trade shows, including The PPAI Expo in Las Vegas, Promotions East in Atlantic City and the ASI shows in Orlando, Dallas, Long Beach, New York and Chicago, as well as for Promotional Product Professionals of Canada (PPPC) and the Australasian Promotional Products Association (APPA). He also distributes a weekly newsletter to nearly 30,000 subscribed industry professionals.
- When: Monday, January 13, 2020
- Time: 12:30 PM - 2:00 PM
- Where: Lagoon H
- MAS/CAS: MAS 1.5