Podcasting For Profit: unScripted LIVE
Join industry thought leaders Kirby Hasseman and Bill Petrie as they bring their Pyramid Award winning podcast to PPAI Expo! During this “no holds barred” education session, they will not only share how to build your audience with podcasting, but how to monetize it. Additionally, attendees will be encouraged to bring industry, marketing, and branding topics they want Kirby and Bill to discuss as they record an episode of unScripted during the education session! Held in a“town-hall” format, this session promises to be fast-paced, candid, educational, and entertaining!
Speakers: (click image for details)
Kirby Hasseman Hasseman Marketing & Communications View speaker details
Kirby Hasseman is the CEO of Hasseman Marketing & Communications, a full service marketing company and promotional products distributor. Hasseman Marketing has four full-time internal employees and seven salespeople. Hasseman is a thought leader in the promotional products industry. Recently, out of 300,000 (some) industry professionals, he was recognized as a top social media influencer on two different industry lists. Hasseman hosts a weekly web show called Delivering Marketing Joy, where he interviews business leaders from around the country. He also co-hosts an industry leading podcast, unscripted.
Bill Petrie Promo Corner View speaker details
Bill has over 17 years working in executive leadership positions at leading promotional products distributorships. Through his career, his primary focus has been working collaboratively with others to achieve common goals. In 2014, he launched brandivate – the first executive outsourcing company solely focused on helping small and medium sized promotional products enterprises responsibly grow their business. In 2017, brandivate was acquired by PromoCorner where he now serves as president. A featured speaker at numerous national and international industry events, a serial creator of content marketing, and PromoKitchen chef, Bill has extensive experience coaching sales teams, creating successful marketing campaigns, developing operational policies and procedures, creating and developing winning RFP responses, and presenting winning promotional products solutions to Fortune 500 clients. Service has always been at the forefront of Bill’s industry activities. Before relocating to Nashville, TN in 2011, Bill served on the board of Directors for PPAChicago and is the current president for the Promotional Products Association of the Mid-South (PPAMS). Additionally, Bill is on the board of directors of the Regional Association Council (RAC) board and has worked closely with senior executives at Promotional Products Association International (PPAI) on several committees and work groups – most recently for the North American Leadership Conference. In appreciation of his years of service to the promotional products industry, Bill was named as an inaugural PPAI Fellow – a program designed to recognize influential individuals who have actively supported the industry through personal involvement.
Handout:Podcasting for Profit.pdf
- When: Monday, January 14, 2019
- Time: 1:30 PM - 2:30 PM
- Where: Breakers I
- MAS/CAS: CAS 1.0